One of the things we always start with at Minerva Academy, on every programme and course, is the importance of being SMARTER in everything that we do as business professionals, and especially in leadership and management roles. It sounds like such a simple and obvious thing to do, but over thirty-five years, internationally, we find that sadly, it is not as common as you think.

Those of you who have studied on formal business programmes and courses will no doubt have come across SMART, but SMARTER is a proprietary concept developed by us over the years, which goes way beyond the limited scope of SMART. As the same time, SMARTER is a simple, but thorough and comprehensive tool which serves to foster a disciplined and questioning mindset and framework around which to improve performance and productivity.

Adopting a SMARTER mindset and framework helps assure and underwrite the achievement of tangible outcomes and success, through a checklist of questions which helps to focus and clarify planning, decision making and actions.


Want to know more? Then why not join one of our courses and find out, whilst developing best practice knowledge, skills and competencies, how to be SMARTER in business.

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